TRUTH WELL TOLD: Political PR & Advertising
Truth, that elusive but extremely necessary factor in all human communication, takes center stage at the next National Forum on Communication and Democracy: Philippine Elections 2022, with the simple but compelling title: “TRUTH WELL TOLD: Political PR & Advertising.” Even before the official election campaign period has begun, the matter of delivering true, honest, and accurate profiles on candidates and on their plans has become crucial. That’s because – this early -- there have been a great number of dishonest, fraudulent, exaggerated, misleading, and even offensive messages that have characterized social media. Even the truth about survey findings on who [...]